Member-only story
The Incredible Predictive Power of OpenAI’s New “Deep Research”
The future, in a cup of coffee
If you’ve ever spent time in the Bay Area, you know how much people love Philz Coffee. It’s kind of like the In-N-Out Burger of coffee.
Philz isn’t like Starbucks, constantly dropping new drinks to meet every social media trend. They only release one or two new drinks per year, so when they do drop a new one, it’s a big deal.
Philz also loves to tease their new drinks with cryptic messages and images on their social media a few days before the drink comes out. This year, they did exactly that, with an image teasing a new Nirvana-themed drink.
This year, though, I was ready. I had the world’s most powerful AI at my fingertips, ready to take Philz’ weird and cryptic social media message and predict-days in advance-what the new drink would be.
This morning, I headed over to the Philz Café to see what the new drinks were.
It turns out my AI approach was absolutely perfect. It predicted everything about the new drinks-down to their temperature, flavors, and even their names.
This experiment is one of the coolest things I’ve ever seen AI do.
But it also shows the incredible potential of OpenAI’s new Deep Research system, and how it could revolutionize drug discovery, financial analysis, and even what you eat for dinner.
Thinking Deeply
The old paradigm of AI was to simply build bigger and bigger models. The theory was that making models larger, more powerful, and more expensive was the best way to make them smarter and more useful.
In the last year, that assumption has changed dramatically. Now, the paradigm has shifted from brute force to a “reasoning” approach.
